Build the customer context for your teams, and AI.

Mine, map, and manage customer context at enterprise scale. With TheyDo, CX research stops dying in decks, journey data doesn’t go stale, and your work serves every team in the business.

Dashboard showing credit card lifecycle data, graphs, and opportunities with a chatbot inquiring about top issues in credit card business.
connect the dots

Most CX efforts don’t connects the dots

CX teams produce more insights every year. The work is solid but usually not connected to business outcomes or prioritzation.

TheyDo connects three things most CX programs run separately

So experience context can serve the whole business.

The research and data in one hub

Unifying interviews, surveys, support tickets, sales call notes in a structured data hub, ready to activate.

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How CX teams build experience context at scale, using AI.

Qualtrics interface for mining credit card account data, displaying options to read journeys, list data sources, and search results.

Mine data with TheyDo Agent

Turn transcripts, surveys, support tickets, and interview notes into structured data. Clustering, tagging, and mapping to the journey: TheyDo Agent does the heavy lifting.

Design and maintain end-to-end journeys with phases, steps, and lanes - the living map of the experience your business delivers. Update once; every team sees the latest.

Link insights, opportunities, and solutions across journeys. Standardize titles and tags. Consolidate duplicates. Govern who can change what.

Customers already building experience context this way

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Ready to build
experience context?

4,000+

hours saved

36%

efficiency lift

5x

time to value

90%

shorter time-to-decision

Frequently Asked Questions