Meet the TheyDo Agent
From scattered data to one shared customer context
TheyDo is the Experience Context Platform. The system that turns business KPIs, interaction data, and qualitative feedback into decision context every team can use and AI agents can reason over.
Every enterprise already has three views of the customer. None of them connect
Business performance tells you what happened
But it can’t explain why things are the way they are.
Voice of the Customer tells you how severe a problem is
But it only captures 3-5% of what customers actually experience.
Customer interactions tell you what people do
But every team tracks them in isolation, with its own definitions.
TheyDo creates the customer context every team can build on, deliver from, and measure against
Every team uses customer context differently. TheyDo's customer journey framework connects the work end-to-end so patterns become visible and roadmaps reflect what customers actually experience.
Build your customer experience context
Turn business KPIs, voice of the customer data, and customer interactions into one structured view. Journey framework, Data hub, and insight mining are the building blocks.
Curate the right data for the right audience. Build once, always up to date
Create Collections of your experience data for your stakeholders. This way, your market leaders get the monthly update, while the product team has access to the latest changes in the customer experience.
For executives
Consistent monthly reports how customer experience drives business performance.
For product managers
Ground sprint prep and product impact in customer reality.
For market leaders
Consistent monthly reports how customer experience drivers business performance.
Get the customer context to work with your LLMs, or use TheyDo Agent
TheyDo Agent
Run CX Operations on AI. TheyDo Agent builds and reasons over customer experience context. It spots opportunities and helps teams act on them.
TheyDo MCP
TheyDo MCP gives AI platforms secured, governed access to TheyDo’s unified experience data, journeys, logic and agent.
Trusted and secure for the enterprise
Maintain full control over your data when TheyDo Agent runs your operations.
Role-based access controls
Unlimited users with individual and role-based permissions. Drive change through journeys without losing control of who sees what.
SOC 2 Type II
We are SOC 2 Type II compliant. Request our SOC 2 certificate.
GDPR compliant
Let us handle compliance with local laws.
Your data, your control
Generate insights from any unstructured data.
No data sharing with AI providers
We keep your data behind closed doors.
Make customer context available across the business
4,000+
hours saved
36%
efficiency lift
5x
time to value
90%
shorter time-to-decision
Frequently Asked Questions
What is the Experience Context Platform?
The Experience Context Platform is the enterprise system that structures and shares customer experience context across teams, tools, and AI. It connects feedback, behavior, and metrics to the same customer journey, so every team and every AI works from the same view of the customer.
How is the Experience Context Platform different from a BI tool, VoC platform, or journey mapping tool?
The Experience Context Platform is the layer that connects them. A BI tool reports the numbers. A VoC platform captures what customers say. Journey mapping tools document the experience. The Experience Context Platform ingests data from BI, VoC, and interaction sources and structures it along the customer journey. The source systems stay where they are. It creates the context layer every team and every AI works from.
Is TheyDo moving away from journey management?
No. Journey management is more important than ever. It’s the practice that builds the context layer, and Forrester named TheyDo a Leader in the Journey Management Wave because it works. What’s changed is the reach. The same context is now used by every team and every AI in the business, not just CX. The Experience Context Platform is the name for the system that makes that reach possible.
How does TheyDo fit into our existing stack?
TheyDo connects to the tools the business already uses: Qualtrics, Medallia, Snowflake, Gong, Jira and more. Customer signals flow in through the Data hub, get structured into the journey, and flow back out through TheyDo Agent, Docs, and Collections.
How does TheyDo work with AI systems like ChatGPT, Claude, or Copilot?
TheyDo Agent runs on the structured experience context inside TheyDo. TheyDo MCP, coming soon, opens the same context to any AI system the business uses: Claude, ChatGPT, Copilot, or in-house tools.
Is customer data used to train third-party AI models?
No. TheyDo does not share customer data with OpenAI, Anthropic, or any third-party AI provider. Data isn’t sold, shared, or used to train external models. TheyDo is ISO 27001 and GDPR compliant, with SOC-2 Type 1 certification.
Who is the Experience Context Platform for?
The Experience Context Platform is built for every role that works with customer experience. CX teams build the context. Business teams (Product, Operations, Analytics, Marketing) use it. Executives align on it. IT and Data teams govern it. Every role has a different entry point, but every role works from the same shared view of the customer.
How fast do customers get value from TheyDo?
New customers typically have their first journey live within a workshop session. TheyDo Agent can answer questions about that journey immediately.