Act on all your customer knowledge with Journey AI

Seamlessly reveal customer insights and business opportunities hiding in all your customer journeys at scale.

Trusted by world-leading brands

Meet AI Insight Mining

Introducing AI Insight Mining with Qualtrics – a smarter, faster way to uncover insights and evolve your journeys in real time.

The data is already talking. We help it speak your journey’s language

Customer feedback, research responses, behavior signals—AI Insight Mining transforms all of your qualitative and quantitative data into actionable insights. With Journey AI, quotes and findings don’t just sit in a database—they surface within the context of your journeys. No more static snapshots. Your journeys become living maps, reflecting customer needs as they change. This is how you scale insight-driven decisions, without adding work.

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Capabilities

Unlock actionable insights from data across journeys

Mine journeys

Extract valuable insights from feedback, support logs, survey responses, or raw research. Let Journey AI mine your data to reveal the actual customer journey.

Enrich insights

Assess variability, sentiment, and impact with ease. Manage the entire insight lifecycle across journeys, refining your understanding until you resolve customer pain points.

Reveal opportunities

Streamline processes by standardizing a single way of working, driving faster adoption and greater impact across teams.

Summarize critical insights from journeys

Create actionable summaries from your customer journey framework. Effortlessly surface insights from nested journeys, providing a clear and concise view of key data for decision-making.

“TheyDo journey AI gives our customer journey management efforts a head start. It speeds up the journey mapping process without losing the designer craftsmanship and lets us focus on the most important: enhancing the overall experiences for our customers.”

Lou Bendz

Journey Lead | Customer Experience Design, KYED

Uncover the questions and find the answers with Journey AI

Journey AI lets you mine your data within a journey-based context, uncovering hidden challenges and opportunities that have been overlooked.

Saving €1.3M a year with one journey

How a retail bank used TheyDo to discover the problem, identify opportunities, and solve customer pain during debit card renewals, leading to over half a million contact center calls annually.

18x

Return on investment

48000

Happier customers each month

Connect the numbers and emotions

Integrate multi-step workflows to move from insight to implementation, continuously uncovering new opportunities and aligning your business priorities with real data.

Innovative insight mining with AI

The Journey Graph, our graph-based retrieval-augmented generation (RAG) approach, delivers higher accuracy by providing contextual understanding—unlike traditional RAG methods.

Introducing the insight score

Rank insights and journeys based on sentiment, recurrence, and variability. The insight score combines these factors into a unified ranking across your entire customer experience.

Impact

Better decisions faster with Journey AI

Minutes, not months

Raw data to a comprehensive journey map in a few minutes

Knowledge amplified

Gain insights from all your unstructured data

Live journey maps

All journeys are constantly updated with the latest insights

Precision insights

Remove bias from your insights with standardized scoring

Security

Trusted and secure for the enterprise

It's your data

At TheyDo, customers have complete control over the data and AI used to create journeys. This ensures their data stays within the organization, empowering teams to drive meaningful change.

Frequently Asked Questions

Find opportunities hiding in
your data with Journey AI.

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