Customer-centric campaigns with Journey Management

Journeys are the secret weapon that will take your campaigns to the next level.

Customer-Centric Backlog

Create campaigns that show impact

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Visualize the experience

Show how a persona goes from A-B, across devices, solutions, and channels.

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Standardize your way of working

Re-use your campaign time and time again as a template for success.

Put journeys center stage

When you’re briefing fellow collaborators or presenting to stakeholders, let the journey do the talking.

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No individual briefings

Work alongside a team of copywriters, visual designers, campaign managers and developers without having to deliver a custom brief for every single role.

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Start with a template

Use the template in TheyDo to organize marketing content and solutions throughout a marketing funnel.

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Customer insights at your fingertips

Instantly access all the customer journeys your marketing work will impact – so you don’t need to research everything from scratch.

Boost creativity

Use TheyDo to create an environment where experts from different fields can work together without the typical burdens that stifle innovation and workflow.

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No dependencies

Information is free-flowing and no one person or team is holding all the cards.
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No endless back and forth

Everyone working together in real-time to manage their journeys.
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See the big picture

Know exactly what your content will impact and where.
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Organize marketing content and solutions using journeys